Commercial

Amazon Web Services - Amazon Q Campaign

A series of social-facing commercial and vignettes we made for Amazon Web Services’ new AI tool for developers: Amazon Q.
Client
Amazon Web Services (AWS), Instrument
Date
August 2024
What We Did
Physical Production
Post Production
Let's Work Together

As a production company, we’re often brought in for a specific phase of a project — typically production, sometimes post. It’s rare that we get to shepherd a project all the way from production through final delivery. That’s what makes this one special.

For this campaign, we handled everything from production through post. That meant owning the execution on set and carrying that momentum all the way through edit, finishing, and delivery — with full control over the inputs and outputs at every stage. Having that continuity allowed us to protect the vision, maintain efficiency, and ensure the final product reflected the standard we hold ourselves to.

The goal was to translate a powerful AI tool into sharp, engaging, scroll-stopping content built for social. Tight pacing. Clean visuals. Clear messaging. Every second working hard.